Pricing

Marketing, intelligently orchestrated.

One product. Lumen plans, produces and improves every campaign you run.Every paid plan includes monthly credits; Preview includes 25 to try it.

Preview

Free

Experience Marketing Commander before subscribing.

  • 1 campaign
  • Limited Lumen runs
  • Content concepts
  • Social content generation
  • No advanced video production
Choose Preview

Launch

€19/month

For creators and entrepreneurs getting started.

  • 1 user
  • Campaign Builder
  • Content Studio
  • Lumen Agent Runs
  • Image, voice and video production
  • Social content generation
  • Platform-specific formats
  • Manual exports
Choose Launch
Most popular

Growth

€49/month

For businesses publishing content consistently.

  • 3 users
  • All Launch features
  • Social planner with publish reminders
  • Brand Memory
  • Lumen recommendations
Choose Growth

Scale

€99/month

For growing businesses and marketing teams.

  • 5 users
  • All Growth features
  • Larger content batches
  • Automations
  • Team approvals
  • Early access to new Lumen Skills
Choose Scale

Agency

€249/month

For agencies managing multiple customers.

  • Unlimited users
  • All Scale features
  • Roles and permissions
  • Early access to new Lumen Skills

Coming soon

How credits work

Credits are what Lumen spends producing your work — copy, images, voice-over and video. Your plan’s credits arrive every month, including on yearly plans. Need more in a busy month? Top up any time on a paid plan: 250 for €9 · 1,000 for €29 · 3,000 for €69.

In development

Lumen keeps learning new skills.

Reusable capabilities that plug into every campaign you run. None of these are available yet.

  • Coming soon

    Brand DNA Profiler

    Turn everything Lumen knows about a brand into a reusable profile.

  • Coming soon

    Competitor Intelligence

    Track how the market positions against you, continuously.

  • Coming soon

    Creative QA

    Catch off-brand, off-message and off-format work before it ships.

  • Coming soon

    Campaign Preflight

    Check a campaign end to end before a single asset is produced.

  • Coming soon

    Trend & Social Signal Scout

    Surface what is moving in your category while it still matters.

Scale and Agency plans get early access as each one ships.

Build the campaign. Keep the control.

Bring your next idea into one intelligent marketing workspace.

Get started